
Peter Hubbard
Peter has a prolific career within regulated organisations, serving in both Executive and Non-Executive roles. Currently a Non-Executive Chair at Co-op Insurance and previously Group Chief Executive at UK General Insurance. Peter also has previously experience working for TSB in e-commerce and strategy roles. Peter brings to the Board experience in regulated sectors for both insurance and financial services as well as a strong background in leadership.

Nicole Coll
Nicole is a qualified Chartered Accountant and was appointed to the Board in January 2020. She is both Executive Director and Chief Finance Officer at Bank and Clients PLC with experience in delivering, implementing and communicating strategy, developing the Bank’s culture and governance framework and heading the HR function. Nicole’s broad experience includes working at the Bank of England as Chief Financial Accountant as well as working for multi-national organisations in various directorships. Nicole offers the Board a solid background in financial services.

Tariq Khatri
As a former management consultant – latterly as a Partner at EY – Tariq has advised senior management teams in the financial services industry for over 20 years on corporate, marketing and digital strategy, operations optimisation and risk analytics. He now runs a boutique AI / Machine Learning consultancy. Tariq holds a PhD in Physics and an MSc in Machine Learning. He brings to the Board considerable FS sector experience in a range of functional disciplines – in particular in the applied use of advanced analytics to improve performance.

Joanna Baldwin
Joanna is a customer engagement expert and accomplished digital strategist. Her career began in marketing at Unilever and culminated at Publicis Worldwide, as Head of Global Business Development, advising organisations of all types and sizes on their communication strategies, with a particular focus on digital transformation. She is an experienced Non-Executive Director and has founded and chaired new committees at both Aviva France and HMRC on improving customer experience and customer fairness.
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James Paterson
James has a strong background in the mutual sector, including savings and mortgages, having worked in a number of senior roles at Coventry Building Society. He joins us from Secure Trust Bank where he was Director of Banking and Marketing for over five years. James is an advocate for community and charity initiatives and was inspired to set up a charity with his wife which is dedicated to providing mental health support for new mums. Having lived locally to the Society and in the wider West Midlands, James is looking forward to leading Dudley Building Society.

Steve Heeley
Steve joined the Board in July 2021. He is a Chartered Accountant with over 25 years in financial services, including 17 years in the mutual sector at Nationwide Building Society. In addition to finance responsibilities, Steve’s previous roles bring experience in risk, information management, audit and operations.